YOUR FUTURE ROLE
Develop and lead the group-wide brand and portfolio strategy across multiple countries
Lead and expand the international marketing organization and establish scalable structures, roles, and processes to support strong growth
Drive integrated marketing and communication initiatives t...
YOUR FUTURE ROLE
Develop and lead the group-wide brand and portfolio strategy across multiple countries
Lead and expand the international marketing organization and establish scalable structures, roles, and processes to support strong growth
Drive integrated marketing and communication initiatives to increase brand relevance and demand
Create and implement annual marketing plans that increase performance, awareness, and trial rates of the strategic brands
Lead corporate communication, shape a clear brand and corporate narrative, and support cultural integration
Promote data-driven decision-making by integrating insights, market analyses, and performance KPIs into strategic planning